Trend-Driven isn’t our M.O. Science-Backed always is.
Our SPF Skincare prevents sun damage, corrects visible concerns, and supports skin health at every age helping your skin stay strong, healthy, and protected from day one.
Dr. Robert J. Friedman, a board-certified dermatologist, developed our ProVention-R powered formulas to deliver results you can see and feel.
The Power of ProVention-R
The backbone behind our protective and preventive benefits is our ProVention-R® ingredient library. All our formulations are enhanced with ProVention-R®, and based on benefit, may include mineral-based of safer organic-based broad-spectrum UVA-UVB protection, targeted antioxidants, anti-aging actives, pigment modifiers, biomimetic moisturizers, humectants, or collagen repair peptides. The result: a line of dermatologist developed suncare and sun repair products tested to be non-comedogenic, suitable for all skin types and safer for you and the environment.
10x the Defense. Visibly Healthier Skin.
10x more effective at shielding skin from sun damage, visibly brightening and evening tone over time.
Restores Skin Luminosity for Youthful Glow.
Clinically proven ProVention-R™ reduces the appearance of sun spots, discoloration, and hyperpigmentation.
Soothes, Heals & Hydrates Skin Barrier
Strengthens, and revitalizes the skin barrier at the cellular level for powerful results without irritation.
Proven to Reduce Fine Lines & Wrinkles
Replenishes collagen and reinforces skin structure visbily reducing fine lines for firm, bouncy skin.
sunscreen you'll love to wear
PARABEN FREE
FRAGRANCE FREE
CRUELTY FREE
VEGAN
OIL FREE
good for your skin. good for the planet.
100% Recyclable Packaging
Our 100% recyclable packaging meets Sustainable Forestry Initiative standards, because caring for your skin shouldn't cost the planet.
Zero-Carbon Manufacturing
Our zero-carbon facilities run on solar energy, using sustainable practices to minimize our environmental footprint at every step.
Reef Safe Mineral Formulas
Our 100% mineral zinc oxide formulas are safe for sensitive skin and ocean-friendly, free from reef-harming ingredients like oxybenzone and octinoxate.
Clean, Conscious Ingredients
We skip harsh chemicals and synthetic fragrances in favor of ethically sourced, skin-safe ingredients that respect both your skin and the planet.
Science Isn’t Our Secret. It’s Our Standard.
"At the heart of our brand is a commitment to true skin wellness, powered by science, elevated by luxury, and grounded in clean, feel-good formulas. Suncare isn’t just skincare, it’s the foundation of healthy skin. Our mission is to make daily SPF effortless, enjoyable, and essential for everyone."
- Renee Plato, CEO
